Shop Sync™
The Commerce Protocol for Streaming Platforms
The missing infrastructure layer that unlocks trillion-dollar in-stream retail. Patent-protected commerce protocol for OTT platforms.
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The Trillion-Dollar Gap in Streaming
OTT platforms generate billions in attention but lack the infrastructure to convert viewing into purchasing. Product placements reach millions yet convert almost none of that attention into buyers.
No Native Commerce Layer
OTT platforms generate billions in attention but have no infrastructure for in-stream purchases
Wasted Product Placements
Product placements reach millions but convert almost none of that attention into actual buyers
Limited Revenue Models
Streaming platforms rely solely on ads and subscriptions because there's no standard protocol for in-stream purchases
Shop Sync Makes Streaming Content Shoppable
Shop Sync is the missing infrastructure layer that enables native commerce on streaming platforms like Netflix, Disney+, and Prime Video - turning passive viewing into instant purchasing opportunities.
Real-Time Product Recognition
Identifies products on screen in real-time and syncs them with the viewer's device via QR codes or on-screen prompts
Seamless Mobile Checkout
Enables instant mobile checkout without interrupting the stream - viewers buy what they see on TV, instantly
How Shop Sync Works
A five-step process that connects streaming content, ecommerce platforms, and payment networks - creating the first universal commerce protocol for OTT platforms.
01
Video & SKU Tagging
Upload content and tag products shown in each scene with precise timestamps
02
Metadata & Overlays
Shop Sync generates timestamped product metadata and clean on-screen prompts
03
OTT Integration
Lightweight SDK integrates with any OTT player - Netflix, Disney+, Roku, Samsung, and more
04
Customer Purchase
Viewers scan or tap and complete checkout instantly with full attribution tracking
05
Ecommerce Integration
Connects directly to Shopify, Stripe, BigCommerce, WooCommerce, or custom systems
The Market Opportunity
Shop Sync sits at the intersection of three massive markets - streaming platforms, ecommerce, and digital payments. The total addressable market represents a fundamental shift in how commerce happens.
$476B
Total Addressable Market
Global streaming market by 2027, reaching 1.6 billion subscribers worldwide
$100B
Serviceable Addressable Market
Shoppable content market where brands spend billions on product placements they can't monetize
£300M
Serviceable Obtainable Market
Guaranteed licensing revenue over 10 years from just 3 major platforms
Why Platforms Can't Build This
Three fundamental gaps prevent OTT platforms from replicating Shop Sync. These structural barriers create an insurmountable moat that protects our position as the universal commerce protocol.
Platform Gap
OTT platforms don't handle ecommerce or integrate with Shopify, Stripe, and payment networks. They lack the infrastructure and expertise.
Industry Gap
No cross-platform standard exists. Content management systems and merchant catalogues don't communicate - there's no common language.
IP Gap
Our patent blocks replication of timestamp-to-SKU mapping with overlays and mobile checkout. The architecture is legally protected.
The Unbreachable Moat
Shop Sync has built three layers of competitive advantage that make replication virtually impossible. Our position as the neutral infrastructure layer is protected by technical, operational, and legal barriers.
1
2
3
1
Legal Moat
35,000-word patent with 55 claims
2
Operational Moat
Only independent protocol serving all platforms
3
Technical Moat
Systems that don't talk - Shop Sync is the only neutral layer
"No OTT streaming platform can legally build this architecture"
Proven Results from Real Pilots
Shop Sync has already demonstrated extraordinary conversion rates and revenue potential through live pilot programs. These results prove the market demand and validate our technology.
40%
Conversion Rate
Compared to 1-2% typical ecommerce conversion
£110K
GMV Generated
From just 1,000 organic viewers
£275
Average Order Value
Significantly higher than industry standards
94%
Product Margins
On beauty products with zero ad spend
Proof of Patent
Our patent doesn't protect an idea — it protects the only working system for synchronized OTT commerce.
The End-to-End System
Protects the entire workflow: Streaming → timestamp engine → device-adaptive QR → external checkout → webhook attribution
This prevents any OTT platform from building a synchronized streaming-to-cart system
The Smart TV Moat
Protects the TV-to-phone handoff: A non-interactive QR on TV that attributes purchases made on a separate mobile device back to the TV session
This closes the only attribution gap OTT platforms face — and it's now patented
The "Magic": Sub-500ms Global Sync
Protects the technical method that makes 40% conversion possible: Pre-generated QR metadata → CDN cache-warming → IndexedDB local caching → 60 FPS boundary detection
No platform can reproduce sub-300ms sync without infringing
Multi-Product Cart + Attribution Engine
Protects the shopping URL structure that pre-loads 5–12 items + timestamp + brand + look ID + device ID + user ID
Also protects webhook attribution without needing customer data
This is the first scalable method for OTT → Shopify attribution
Any OTT platform wanting synchronized shopping — in sports, fashion, toys, homeware, beauty, fitness, celebrity merch, or live events — must either license Shop Sync or spend 18–36 months building around the patent with high infringement risk.
Build Vs Buy Dilemma
ARM HOLDINGS PLC
Market Cap: Approximately $147.67 billion (as of November 2025)
Revenue (TTM): $4.41 billion (TTM = Trailing Twelve Months)
Annual Revenue: $4.01 billion (for the fiscal year ending March 31, 2025)
Arm Holdings plc licenses its ecosystem-level, patent-protected chip architecture for $1M–$10M per licence, establishing the industry standard for foundational technology pricing.
Shop Sync Licensing Model
Netflix spends $17B a year just to prevent churn — proving platforms willingly pay huge sums to protect revenue. A £10M Shop Sync licence is a rounding error in that world.
Shop Sync licence gives every OTT platform — from giants to fast-rising challengers — the same commerce advantage, everyone who can afford the licence has a rational incentive to adopt it.
Dual-Stream Revenue Model
Shop Sync generates revenue through two complementary channels - our standalone platform and protocol licensing to major OTT platforms. This dual approach maximizes market penetration and revenue potential.
Standalone platform serving as our beachhead market, proving the technology and building merchant relationships
Phase 2: Protocol Licensing
Licensing to major OTT platforms at £10M per year per platform, with 5% protocol fee on every purchase
Protocol Fee Structure
5% transaction fee on every purchase triggered by video across all integrations - creating recurring revenue from the entire streaming commerce ecosystem
The Vision: Connecting a Trillion-Dollar Ecosystem
"Shop Sync is the commerce bridge between a trillion-dollar ecosystem - OTT platforms, ecommerce platforms, and global payment networks. None of these systems communicate today. With Shop Sync, they do."
Positioned as the ARM Holdings of streaming commerce, Shop Sync licenses foundational, patent-protected infrastructure rather than competing as a platform. We're building the universal protocol that makes streaming content shoppable across every platform, every device, and every market.

JIGSAW IP HOLDINGS LTD | Patent Pending - Application GB2518836.8